Introduction: Britain in the modern Word; 1. Places and peoples: nation and region; 2. Education, work and leisure; 3. Gender, sex and the family; 4. Youth culture and style; 5. Class and politics; 6. Ethnicity and language; 7. Religion and heritage; Conclusions: Britain towards the future.
1. The social and cultural context; 2. Language in culture; 3. Newspapers, magazines and journalism; 4. Literature; 5. Theatre; 6. Cinema; 7. Television and radio; 8. Popular music and fasion; 9. Sport; 10. Art and architecture.
Zawiera: Introduction. 1. The tenses of ‘be’. 2. Word Order. 3. Irregular verbs. 4. The present tense. 5. The past tense. 6. The present perfect tense. 7. The past perfect tense. 8. The future tense. 9.The passive (1). 10. The passive (2). 11. Ability, possibility and request. 12. Permission. 13. Necessity and obligation. 14. The -ing form. 15. Direct object + infinitive. 16. The noun (1). 17.The noun (2). 18. The possesive form of nouns. 19. The adjective. 20. The adverb. 21. The indefinite article. 22. The definite article. 23. Personal and possesive pronouns. 24. Interrogative pronouns. 25. Relative pronouns. 26. Indefinite pronouns (1). 27. Indefinite pronouns (2). 28. Reflexive pronouns. 29. Numbers. 30. Prepositions (1). 31. Prepositions (2). 32. Mixed grammar points. Grammar terminology used in this book. Index.
Zawiera: Introduction: European homeland security - a European strategy in the making?; Homeland security in the making: American and European patterns of transformation; Strategic patchwork or comprehensive framework? Upside down security strategy development in the European Union; The fight against international terrorism: driver and yardstick for European homeland security; A ‘coordination nightmare’? Institutional coherence in European Union counter-terrorism; The external dimension of European homeland security; The development of European Union emergency and crisis management structures; The fog of border: the fragmentation of the European Union’s border policies; The role of Frontex in European homeland security; Conclusion: European homeland security after Lisbon and Stockholm.
1.What is a translation theory?; 2. Natural equivalence; 3. Directional equivalence; 4. Purposes; 5. Descriptions; 6. Uncertainty; 7. Localization; 8. Cultural translations; Postscript - What if they were all wrong?.
Zawiera: Series Preface. Unit specification Workbook introduction: 1. ILM Super Series study links; 2. Links to ILM qualifications; 3. Links to S/NVQs in management; 4. Workbook objectives; 5. Activity planner. Session A – Succesful briefings and presentations: 1. Introduction; 2. The purpose of briefings and presentations; 3. Which medium?; 4. Selecting information; 5. Planning and preparation; 6. Conducting the briefing or presentation; 7. When it’s all over; 8. Changing sides – being a contributor; 9. Summary. Session B – Presenting information visually: 1. Introduction; 2. Tables; 3. Line graphs; 4. Charts; 5. How to create charts in Excel; 6. Other types of visual presentation; 7. Summary. Performance Checks: 1. Quick Quiz; 2. Workbook assessment; 3. Work-based assignment. Reflect and review: 1. Reflect and review; 2. Action plan; 3. Extensions; 4. Answers to self-assessment questions; 5. Answers to activities; 6. Answers to the quick quiz; 7. Certificate.
1. Main issues of translation studies; 2. Translation theory before the twentieth century; 3. Equivalence and equivalent effect; 4. Studying translation product and process; 5. Functional theories of translation; 6.Discourse and Register analysis approaches; 7. Systems theories; 8. Cultural and ideological turns; 9. The role of the translation: visibility, ethics and sociology; 10. Philosophical approaches to translation; 11. New directions from the new media; 12. Research and commentary projects.
Zawiera: Preface. 1.Getting Started: What is PowerPoint?; Starting PowerPoint; The PowerPoint window; Normal view; Slide Sorter view; Slide Show view; Create a presentation; Save file; Open file; Close and Exit; Help; On-line Help; Exercises. 2.Text: Adding a new slide; Bulleted lists; Adjusting the indent; Undo and Redo; Moving text; Moving/copying slides; Font formatting; Paragraph formatting; Formatting bullets; Exercises. 3.Layout and Design: Change slide layout; Background; Slide design templates; Headers and footers; Masters; Exercises. 4.Graphics: Insert clip art.; Formatting clip art; Selecting objects; Drawing tools; AutoShapes; Rotate or Flip; Changing the order; Group and Ungroup; WordArt; Exercises. 5.Tables and charts: Tables; Working in a table; Charts; Entering your data; Chart Type; Hiding rows and columns; Chart objects; Exercises. 6.Organization Charts: Creating a Chart; Adding and editing text; Adjusting the structure; Formatting; Exercises. 7.Slide show preparation: Notes; Slide Sorter view; Hide Slide; Rehearse Timings; Summary slide; Transition; Animation schemes; Exercises. 8.Presenting a show: Print Preview; Print; Viewing a show; Slide Navigation; Pens and arrows; Blackout and Whiteout; Exercises. Index.
1. Second language learning: key concepts and issues; 2. The recent history of second language learning research; 3. Linguistics and language learning: the Universal Grammar approach; 4. Cognitive approaches to second language learning (1): general, implicit learning mechanisms; 5. Cognitive approaches (2): the role of memory systems and conscious learning; 6. Interaction in language learning; 7. Meaning-based perspectives on second language learning; 8. Sociocultural perspectives on second language learning; 9. Sociolinguistic perspectives; 10. Conclusion.
Zawiera: Introduction: How This Book Works Section 1. Strategic Writing: 1A. Introduction; 1B. The Importance of Good Writing; 1C. research, Planning and the Writing Process; 1D. Writing for the Web; 1E. Writing for Social Media; 1F. Broadcast/Podcast Writing; 1G. Strategic Design; 1H. Integrated Marketing Communications; 1I. Ethics and Strategic Writing; 1J. Diversity and Strategic Writing; 1K. Persuasion and Strategic Writing; 1L. The Law and Strategic Writing. Section 2. Strategic Writing in Public Relations: 2A. Introduction; 2B. Social Media in Public Relations; 2C. Microblogs and Status Updates; 2D. Blogs; 2E. Podcast; 2F. Websites; 2G. News Release Guidelines; 2H. Annoucement News Releases; 2I. Feature News Releases; 2J. Hybrid News Release; 2K. Social Media News Release; 2L. Media Advisories; 2M. Pitches; 2N. Video News Releases and Organizational Storytelling; 2O. Digital Newsrooms and Media Kits; 2P. Backgrounders; 2Q. Fact Sheets; 2R. Photo Opportunity Advisories; 2S. Newsletter and Magazine Stories; 2T. Annual Reports; 2U. Speeches. Section 3. Strategic Writing in Advertising: 3A. Introduction; 3B. Social Media in Advertising; 3C. Strategic Message Planners; 3D. Print Advertisements; 3E. Radio Advertisements; 3F. Television Advertisements; 3G. Web and Mobile Advertisements; 3H. Radio and TV Promotions; 3I. Radio and TV Public Service Annoucements. Section 4. Strategic in Sales and Marketing: 4A. Introduction; 4B. Social Media in Sales and Marketing; 4C. Content Marketing; 4D. Proposals and Marketing Communications Plans; 4E. Mobile Messages; 4F. Sales Letters and E-Blats; 4G. Fundraising Letters and E-Blasts; 4H. Brochures. Section 5. Strategic Writing in Business Communication: 5A. Introduction; 5B. Social Media in Business Communication; 5C. Business Correspondence; 5D. Good-News Correspondence; 5E. Bad-News Correspondence; 5F. Request Correspondence; 5G. Job-Request Correspondence; 5H. Resumes; 5I. Memoranda; 5J. Business Reports. Appendices: A. A Concise Guide to Punctuation; B. A Concise Guide to Grammar; C. A Concise Guide to Style; D. Tips for Oral Presentations.
Zawiera: General Editor’s Preface. Contributors. Acknowledgements. Introduction: Studying British Cultures. Part 1: But what is Cultural Studies?; Facts and meanings in British Cultural Studies; British Studies: An educational perspective; Cultural Studies and foreign language teaching; Fictional maps of Britain. Part 2: Dedefining Scotland; Cymry or Wales? Explorations in a divided sensibility; A view of the present state of Irish Studies; Teaching West Indian literaturę in Britain; Shakespeare in quotations. Afterword: Studying British Cultures. Bibligraphy. Index.
Zawiera: Part 1: Introduction; 1. Mapping the Terrain, 2. A Judicial Perspective: Surveillance Evidence and the Right to a Fair Tria. Part 2: Who is Watching? 3. Championing Local Surveillance in Counter-Terrorism, 4. Surveillance Regimes in Contemporary India, 5. Privatised Counter-Terrorist Surveillance: Constitutionalism Undermined, 6. How Secure is our Privay in Seceurope? European security through surveillance. Part 3: The Challenges of Technology for the Right to Privacy; 7. Preserving Privacy in a Digital Age: Lesson of comparative constitutionalism, 8. On the End of Freedom in Public Spaces: Legal challenges of wide-area and multiple sensor surveillance systems, 9. GPS Surveillance and Human Rights Review: The European Court of Human Rights and the United States Supreme Court in Comparative Perspective, 10. The Impact of Human Rights Law on Measure of Mass Surveillance in the United Kingdom. Part 4: Surveillance Across Borders; 11. Transatlantic Perspectives on Counter-Terrorism Surveillance: Surveillance, borders and the culture of legality, 12. From the West to the East: Migration of Surveillance Policy. Part 5: Surveillance as Intelligence in the United States; 13. Warrantless Wiretrapping in the United States, 14. From Convert to Coercive: A new model of surveillance by intelligence agencies, 15. The Use or Intelligence in Counter-Terrorism Prosecutions and the Role of the Prosecutor. Part 6: The Potential to Change; 16. State Surveillance in an Age of Security, 17. Politicized Challenges, De-Politicised Responses: Political monitoring in China's transitions, 18. Internet Surveillance and Poluar Constitutionalism.
Zawiera: Introduction: The Terrorist Threat. PART I: Terrorism: The Perennial Debate: What Is Terrorism?; Terrorism in the Global Context; Terrorism in the American Context; Religious Terrorism: Political Violence in the Name of God; The Making of Terrorists: Causes, Conditions, Influences; Women, Children, and Terrorism; Common Threads: Goals, Targets, and Tactics; Organizational Structures and the Financing of Terror. PART II: Counterterrorism: Terrorism and America’s Post-9/11 National Security Strategy; The Utility of Hard and Soft Power in Counterterrorism; Balancing Security, Liberty, and Human Rights; The Crucial Role of Intelligence. PART III: Terrorism in the News Media and on the Internet: Terrorist Propaganda and the Mainstream Media; Terror and Hate in Cyberspace; Conclusion: Living with Terrorist Threats; APPENDIX: Major Terrorist Incidents since the Late 1970s.
Zawiera: 1. Materials: Substance and surroundings; Pictures, music, speech and writing; Language and paralanguage; 2. Text: Words and phrases; Prosody, parallelism, poetry; Connected text; 3. People: Narrative voices; Ways of hearing; Conclusion: the genre of the advertisement.
Zawiera: 1. Central issues: Language and culture; Types of translation; Decoding and recoding; Problems of equivalence; Loss and gain; Untranslatability; Visibility; Science or 'secondary activity'?; 2. History of translation theory: Problems of 'period study'; The Romans; Bible translation; Education and the vernacular; Early theorist; The renaissance; The seventeenth century; The eighteenth century; Romanticism; Post-Romanticism, The Victorians; Archaizing; The twentieth century of the 1970s The coming of age of Translation Studies; 3. Specyfic problems of literary translation: Structures; Poetry and translation; Translating prose; Translating dramatic texts.