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Copies are only available in the library: sygn. 811.133.1 (1 egz.)
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There are copies available to loan: sygn. 811.112.2 (1 egz.)
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There are copies available to loan: sygn. 811.111 (1 egz.)
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ISBN: 978-83-01-16270-2
1. Język marketingu i metody komunikacji; 2. Definicje, rola i prawa marketingu; 3. Rodzaje marketingu; 4. Marketing mix; 5. Marketing a etyka; 6. Reklama; 7. Marka; 8. Nabywca i konsument; 9. Strategie marketingowe; 10. Korespondencja marketingowa; 11. Idiomy związane z marketingiem; 12. Żargon marketingowy; 13. Słownik terminów marketingowych
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There are copies available to loan: sygn. 339.138 (1 egz.)
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Copies are only available in the library: sygn. 811.133.1 (1 egz.)
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Copies are only available in the library: sygn. 32 (1 egz.)
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There are copies available to loan: sygn. 37 (1 egz.)
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Copies are only available in the library: sygn. 811 (1 egz.)
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No availability information: sygn. 811.124
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ISBN: 978-83-255-0838-8
Słowo wstępne; Wykaz skrótów; Literatura podstawowa.
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ISBN: 978-83-7195-844-1
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Copies are only available in the library: sygn. 811.124 (1 egz.)
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Copies are only available in the library: sygn. 336 (1 egz.)
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Copies are only available in the library: sygn. 811.111 (1 egz.)
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ISBN: 83-01-13674-X
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Copies are only available in the library: sygn. 81 (1 egz.)
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There are copies available to loan: sygn. 811.111 (2 egz.)
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